Carme Miró, CEO and founder of APPLE TREE, has been selected as a juror for the 2025 edition of Cannes Lions, the world’s leading international festival of creativity, which will take place in Cannes, France, from June 16–20.
The Cannes Lions jury brings together industry leaders from across the globe to recognize the most innovative and transformative campaigns of the year.
Carme has been appointed to the Shortlist Jury in the PR Lions category, which honors campaigns that generate media impact, connect with audiences, and strengthen brand reputation through innovative communication strategies.
Speaking about her selection, Carme said:
“It is an honor to be part of the Cannes Lions jury and to have the opportunity to evaluate ideas that inspire and transform our industry.”
With more than 25 years of experience as a strategic consultant for leading global brands and companies, Carme is also a first-generation entrepreneur with numerous achievements to her name.
Over the course of her career, she has served on the juries of some of the world’s most prestigious communication, marketing, and creativity festivals — and is among the few CEOs who will have the privilege of judging work at Cannes Lions this year.
Most recently, Forbes recognized Carme as one of the 25 most outstanding women CEOs in Spain (2025), reaffirming her position as one of the most influential voices in the communications and business industry in the country.
