The strategic communications agency, APPLE TREE, has once again emphasized its commitment to nurturing internal talent with the appointment of Victoria Chacón as the Director of Experiences and Events at its Madrid office.

directora de eventos apple tree

Victoria joined APPLE TREE in 2018 after working with various event and creative agencies, including Beon Worldwide, Creative Spirit, and NOS Events. During her time with Apple Tree, Victoria has worked with multiple clients, including LEGO, Visa, Corteva, EA Sports, Novartis, LA LIGA, Miravia, Wallapop and many more.

Victoria has a degree in Business Administration with a specialisation in experiential marketing. She began her professional career in the United States and also holds a Master’s degree in events from the University of California.  

APPLE TREE’s appointment of Victoria Chacón reaffirms the agency’s commitment to offering its employees a conducive environment for professional and personal growth in the world of communication, creativity and digital transformation. This approach has consistently positioned Apple Tree at the top of Spain’s best communication and public relations agencies to work for, according to a biannual study conducted by SCOPEN.